Julie is an educator and a professional, teaching undergraduate and graduate level courses on organizational strategy, behavior, and change, and helping students connect the theoretical concepts to real-world applications. Her work with knowledge management and leadership development has been put to the test with Fortune 100 companies and stands well outside of the classroom.
Her work with Peter Sheahan on the soon to be released book MATTER: Create more value, move beyond the competition, and become the obvious choice highlights Julie’s commitment to working with clients to find and deliver on opportunities for growth and development.
Create more value, move beyond the competition, and become the obvious choice! Do you want to be a company that matters to your customers, employees, and community? Do you want to move beyond the competition and become the obvious choice? Would you like to compete on value, instead of price, and protect your margins in the process? Would you like to become the disruptor, instead of being the disrupted? Matter is your case-study rich and inspiring roadmap for your journey to creating more value, moving beyond the competition and becoming the obvious choice. Whether you are large or small, local or global, B2C or B2B, within these pages you will learn how to apply the strategies and tactics of market leading companies who have succeeded in competing on value instead of price, found sustained points-of-difference, and become a company who matters more to their customers, employees and communities at large.
Discover and learn at the edge of disruption
Turn your perspective on disruption into competitive advantage
Establish and share your thought leadership
Play high and gain access to the right level of buyers
Go deep and create influence throughout the market
Connect and discover opportunity across the whole board
Move towards the disruption
Create high value outcomes to complex client challenges
Become the go-to company for clients, employees, and the community