Since joining the network in 2001, Susie managed the evolution of Food Network’s brand, as well as driven the introduction of Cooking Channel’s emergence across all consumer-facing creative communication, including on- and off-air advertising, creative services, partnerships and publicity as well as digital marketing and defining the brands’ voices within the social media landscape. In addition, Susie has been integral in aligning support for key network initiatives among national and affiliate ad sales. She has also developed fully integrated marketing plans for new business and the brand extensions priorities, ultimately helping to drive the prime-time ratings within the core demographic to record highs.
Susie continues to expand her role by working closely with the network’s talent on defining their individual brands and creating opportunities within the marketplace. She is Founder and President of Fogelson & Co, a company helping brands create meaningful connections to the food-passionate audience.
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