• Entrepreneur and Founder, EleVen, V Starr, and Happy Hiking
• New York Times Bestselling Author, 'Come to Win'
Williams is the Founder of V Starr, a full-service commercial and residential design firm, which recently announced their partnership with Airbnb partner, Niido to design their first-ever apartment complex. In 2012 she launched the fashion-forward activewear brand, EleVen by Venus Williams. In May 2020, Venus partnered with Credo Beauty to debut an award-winning line of clean, mineral-based SPF products under the EleVen by Venus umbrella, which recently expanded with their Perfect Form Lip Balms SPF 15 earlier this year. Her entrepreneurship in the health, wellness and beauty space also includes her role as Chief Brand Officer to Asutra and in December 2020, Williams launched her plant-based protein company, Happy Viking.
Sticking to her entrepreneurial spirit, in 2009 Williams along with her sister, Serena became the first female African-Americans to have a stake in an NFL franchise after joining the ownership group of the Miami Dolphins. The following year, Venus published her motivational book, Come to Win which reached No. 5 on The New York Times Best Sellers list.
Throughout her career, Williams has been a steadfast advocate for equality. In 2006, UNESCO, the United Nations’ cultural organization, titled her as the first “Promoter of Gender Equality.’ In 2007 it was her unwavering fight, which led Wimbledon to award women players the same pay as their male counterparts and most recently, she launched an awareness initiative called the #PrivilegeTax in conjunction with EleVen to bring attention to the wage inequality and unveiled a platform of resources for young women to get inspired and address the issue on a grassroots level.
- Activism and Equality: What Needs to Change
A steadfast advocate for equality throughout her career, Williams shares her story with audiences about how sexism has impacted her life, then expands to the issues many women face. Empowering audiences with the tools they need to take action, she encourages listeners to make change and stand up for what’s right. Touching on issues such as the wage gap, equal opportunities, representation, and more, Williams tackles gender inequality in her moving, passionate discussions.