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Jay Acunzo
Jay Acunzo is waging war on conventional thinking. As a digital media strategist at Google, he was responsible for pushing marketing executives and practitioners more rapidly into the digital age in ways that benefitted both companies and careers. He held multiple leadership positions at high-growth tech startups, including Head of Content at HubSpot and Vice President of Brand and Community at the venture capital firm NextView Ventures. On the side, Jay created the award-winning podcast, Unthinkable, and co-founded Boston Content, the northeast's largest community of content creators and marketers.
Courses at Harvard Business School have cited Jay’s work, as well as writers at The New York Times, The Washington Post, Fast Company, Forbes, and more. He has been called a “creative savant” by Salesforce and named to the city of Boston’s “50 on Fire" list.
Today, Jay is the founder of Marketing Showrunners, the…
- Start Here: How to Make Things That Make a Difference by Changing How You Begin
Building a successful business or project is no longer about grabbing attention. It's all about holding it. Today's best teams embrace: Success isn't about who arrives. It's about who stays.
When that's the job, the only "tactic" that works is to create better, more resonant experiences. This type of work has nothing to do with tools or budget. (With apologies to CapitalOne, it doesn't matter what's in your wallet. What's between your ears matters far more.)
In this inspiring yet practical talk, author and showrunner Jay Acunzo takes you inside the hidden techniques causing some of the world's best creative experiences to feel so darn gripping, unpacking the powerful psychological frameworks and tiny choices that visionary creators use -- and you can use, too. You'll journey through science and story to uncover the root problem with so much mundane work, before learning how to turn passive audience into passionate superfans by changing how you START your process.
We all want to earn trust and love, but our current approach actually hurts our cause. We're beginning our work in the entirely wrong place. It's time to learn how to more consistently make things that make a difference -- for our careers, our companies, and our communities.
Attendees will learn:
• The hidden problems with “best practices” and the reasons end up average, not our best.
• One transformative behavior teams and individuals can make to unlock greater innovation.
• Six critical questions to ask to make better decisions, faster, when surrounded by too much information. - Break the Wheel: Escaping Conventional Approaches to Become the Refreshing Exception
Our world is overflowing with ideas and answers, available instantly, everywhere, from everyone. Yes, the dark side of the Information Age seems to be Advice Overload. But when everyone inside and outside your team has a million answers for what works best “in general,” the real question becomes: What works best for you?
It feels like we’re caught on an endlessly spinning wheel of best practices, conventional wisdom, and trends we “have to” jump on. To do our best work, we need to break the wheel.
In this fast-paced, inspiring talk, Jay Acunzo will hand attendees a sledgehammer. This talk takes attendees on a wild ride through Jay’s years of research, with hilarious but eye-opening stories of real businesses from diverse sectors who made the decision to break from best practices — only to do their best work ever.
Finding best practices isn’t the goal.
Finding the best approach for you is.
Attendees will learn:
• The hidden problems with “best practices” and the reasons end up average, not our best.
• One transformative behavior teams and individuals can make to unlock greater innovation.
• Six critical questions to ask to make better decisions, faster, when surrounded by too much information. - Innovation Impossible: How Incredible Teams Make Creativity a Habit, Not a Hail Mary
When most teams hear the call to “innovate,” the work morphs into stress-induced, one-off attempts to be creative or juice the numbers. Teams try to “go big,” or trend-hop, or sprint all-out in a reactive, exhausting way.
This is simply not sustainable. It would be so much easier if our everyday way of operating naturally led to creative breakthroughs.
In this eye-opening, hilarious talk, Jay Acunzo helps attendees achieve what previously felt impossible: making innovation a habit. Using unexpected stories and powerful studies, Jay helps attendees understand why our tendency is to try and “go big” once in awhile, instead of evolve all the time. In the end, they’ll walk away with a framework for making every little thing they do add up to something huge.
Creativity isn’t a substitute for the real work. It is the real work.
Attendees will learn:
• The cultural and behavioral forces that causes our once-successful innovations to grow stale.
• A repeatable system to answer three crucial questions: WHAT needs changing? WHEN should we change? HOW should we change it?
•The four traits innovative teams share.
What is Jay Acunzo's speaking fee?
The typical range for Jay Acunzo's speaking fee is $10,000–$17,000. The low end of the fee range represents their standard virtual fee. The high end of the fee range represents their standard fee for a US-based in-person speaking engagement. Appearances which require an extended schedule of activities or international travel will possibly exceed this fee range. Speaker fees update frequently. To receive a personalized quote for Jay Acunzo to speak at your event, please consult with a Key Speakers advisor for up to date information and assistance.
What factors influence the speaker's fee?
Other factors that influence a keynote speaker's fee include their reputation, expertise, demand, experience, duration of the presentation, travel requirements for the event location, and any additional services, activities or customization options they offer.
Are travel expenses included in the speaker's fee?
Travel expenses are typically not included in the listed speaker's fee and are quoted separately. If the speaker needs to travel internationally, fees will be higher. These expenses may include airfare, accommodation, ground transportation at home and in the event city, and meals. We can provide more detailed information about travel expenses and arrangements once you've selected a speaker.
How do I book Jay Acunzo for my event?
The speaker booking process typically involves the following steps:
- Browse our website or reach out to a Key Speakers advisor through our website to explore speaker ideas.
- Select a keynote speaker based on their expertise, experience, and suitability for your event.
- Contact Key Speakers to confirm the speaker's availability, fees, and any unique requirements. We can also help negotiate fees and terms.
- Submit a firm offer to extend the invite to your speaker. These details will be used to create an agreement once the speaker accepts.
- All parties coordinate and finalize the terms of the booking, including contract terms and conditions.
- Confirm the booking by signing the contract and making the necessary payments.
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Keynote speakers can speak at a wide range of events, virtual or in person, including conferences, corporate meetings, industry conventions, seminars, workshops, fundraising galas, educational programs, and other special occasions where an inspirational or informative address is desired.
How do I select the right keynote speaker for my event?
When selecting a keynote speaker, consider the following factors:
- The speaker's expertise and knowledge relevant to your event's theme or industry.
- Their speaking style, ability to engage the audience, and deliver impactful messages.
- Past client testimonials, reviews, or references.
- The speaker's availability and fee within your budget.
What are the payment terms and conditions?
A deposit is required upon signing the contract, with the remaining balance due 2–4 weeks before the event. If the event is taking place within 30 days, the full balance is due upon signing.
How far in advance should I book a keynote speaker?
It is generally advisable to book a keynote speaker as early as possible, especially if you have a specific speaker in mind or if your event is during a peak season holiday. Ideally, booking a speaker three to six months in advance can increase the chances of securing your desired speaker.
Can you help me with the logistics and technical requirements for the speaker's presentation?
Yes, we can assist you with the logistics and technical requirements for the speaker's presentation. We stay actively involved during pre-event planning to coordinate with you and ensure that the necessary audiovisual equipment, staging, lighting, and other technical aspects are in place for a successful presentation.
Are there any special requirements or accommodations that need to be considered for the speaker?
Keynote speakers may have specific requirements or accommodations that need to be considered, such as travel arrangements, accommodation preferences, dietary restrictions, or accessibility needs. Some speakers have a performance rider we include in the contract, others have minimal requirements.
Do keynote speakers offer customization options for their presentations?
Yes, many keynote speakers offer customization options for their presentations. They can tailor their content, examples, or case studies to align with your event's theme, industry, or specific audience. Discuss your customization needs with us so we can guide you accordingly.
Can the speaker participate in pre-event activities such as panel discussions or Q&A sessions?
Some keynote speakers are open to participating in pre-event activities such as panel discussions, Q&A sessions, or meet-and-greet sessions. Please share your specific requirements with us during the firm offer phase, so we can work on getting you everything you need.
How long is a typical keynote speech?
The duration of a standard keynote speech can vary depending on the speaker and the event's schedule. Typically, keynote speeches range from 30 minutes to 90 minutes, including any Q&A sessions or interactive elements. Some speakers can accommodate half or full day sessions and extended keynotes. Discuss the desired duration with your representative to determine the appropriate length for participation.
Can I provide feedback or reviews about the speaker's performance?
Yes, we encourage and appreciate feedback about the speaker's performance as well as our services. You can share your feedback via email after the event, or via our survey feedback form. Your feedback can help them improve our services and assist other clients in making informed decisions.
Are there any discounts or special offers available for booking multiple speakers or multiple events?
Often, yes. It's worth inquiring about such possibilities with your Key Speakers representative to explore any available cost-savings options.
Why book Jay Acunzo though Key Speakers?
- We provide a comprehensive service that takes the guesswork out of hiring a speaker—from speaker selection to logistics to post-event feedback. We know you have lots of responsibilities on top of finding and coordinating event speakers, so having a committed and proactive partner on your side that is an expert with the talent booking process is crucial. Every time you book a speaker with Key, your dedicated events manager will support you throughout the entire planning process. We work closely with you from speaker selection to post-event success and always ensure that your needs are addressed first.
- We help you negotiate contractual details such as speaker fees and travel terms so that you end up with the most favorable deal. Leave the fine print to us so you can focus on other aspects of your event. Key Speakers mediates and absorbs some of the contractual risks that inherently come with booking a keynote speaker.
- With our highly communicative booking and proposal model, you'll never be left in the dark with the status of your speaker. We pride ourselves on speedy response time and always keep you updated on all new developments relating to your event. Our experienced agents are personable (after our morning coffee!) and always eager to do whatever it takes to secure a fantastic speaker for your event.
To put it simply, Key Speakers is your one-stop resource for finding, booking and managing speakers for your event. We do the heavy lifting for you. Our dedicated and knowledgeable advisors ensure that your speaker's message and personal brand perfectly align to your event objectives.
Remember that the specific details and offerings may vary among different speakers, so it's always recommended to consult with your Key Speakers representative for accurate information and assistance.
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