John Imah is a former executive leader at Snap Inc., serving as the Global Head of Partnerships, and reported to Snap’s C-suite executive leader. He founded and was in charge of the company’s global partnerships strategy and business development team, which included gaming, augmented reality commerce and shopping, brands, and entertainment. He scaled these teams from zero to one globally in accordance with business requirements, resulting in millions of dollars in revenue and user engagement.
John has also served as a leader at some of the biggest tech companies in the world, including Meta and Amazon/Twitch. He was named Meta’s Partnerships organization’s top employee with a “high impact” for exceeding internal targets and redefining expectations. In previous years, John co-founded two start-up companies that were later sold privately. John also sits on the boards of multiple companies and is an advisor to several of Hollywood’s A-list celebrities, including Kevin Hart, Martin Lawrence, Diddy, and many others.
John’s mission is to continue influencing the world through innovative technology while inspiring more people of color to enter the technology industry. He lives by the phrase ‘aspire to inspire before you expire,’ which means to positively influence an individual into action so that they fulfill their innermost desires before leaving this earth.
John has been featured in national publications, including (not exhaustive): USA Today, Fortune, Variety, Mashable, Complex, The Verge, Fast Company, Tech Crunch, Ad Week, PC Magazine, and BBC News.
Aspire to Inspire Before You Expire
As first-generation Nigerian Americans, John Imah and his three siblings grew up with one common goal: to become doctors or lawyers. However, at the early age of six, John had a very different plan. Instead, he chose to follow his passion for technology and gaming. With the work ethic his parents instilled in him, he stayed true to his word, and by the time he was sixteen, John had started and sold two businesses.
With a journey filled with working for tech industry leaders such as Samsung, Snapchat, and more, John shares his lessons learned — From starting a business from the ground up, to growing your business through creative partnerships and the importance of recruiting more people of color to enter the tech industry. But ultimately, John challenges you to think beyond business. He asks you to ask yourself: How will I be an inspiration?