Peter worked with Simon Sinek for over 7 years and was one of the founding ‘Igniters’ on Simon’s team. He took his years of practical experience to co-author with Simon and David Mead, Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team. Published in September 2017, it has been translated into more than 25 languages and has sold over 300,000 copies.
In Dec 2019, Peter stepped away from Simon’s team to focus on sharing his wider insights into how organizations thrive. With a team based in the UK, Ireland and the USA, his company WhyNot Partnering has united consultants with decades of experience supporting businesses globally. Together, they teach how to transform business performance through commitment-based leadership.
A trained leadership consultant and executive coach, Peter's commercial and industry experience has been at the most senior levels in sectors including oil & gas, construction, mining, pharmaceuticals, banking, television, film, media, hospitality, manufacturing and services – across 92 countries. His clients include Google, GE, Four Seasons Hotels, Accenture, American Express, ASOS, EY, NBC Universal and over 100 more.
Peter has served as a Royal Air Force senior officer, been a Force Commander during combat flying operations and has seen service across the globe. His career has spanned from professional pilot, to leading an aviation training and standards organization, teaching postgraduates at the UK’s Defence College, to flying the British Prime Minister around the world. Peter has also led multibillion-dollar international procurement projects and served as a crisis manager and former international negotiator for the UK Government.
- Leading Personal and Group Resilience
High-stress situations over extended periods of time can test the resilience of individuals and the organizations to which they belong. However, there is a type of leadership and culture that enables teams to not only survive but bounce-forward from negative external influences, while also empowering them to create breakthroughs in ‘normal’ times. Using case studies drawn from his own experience, Peter explains what underpins this culture and style of leadership and how it can be harnessed to transform any business.
- Leadership During Crisis
Peter gives a compelling account of what it was like to take 170 men and women to war and back during the 2003 Gulf conflict. This is a story not about politics, but about people who were called upon to put their lives on the line for each other. Lacking equipment and operating old, unprotected aircraft, they flew every mission they were tasked and everyone returned home safely. This was not by chance – it called upon a particular type of leadership. Peter draws on his own experience and uses other case studies, including from NASA’s space program, to identify how this different type of leadership can be applied in business to produce results that extend far beyond what may be expected.
- Leaders Eat Last
Peter draws on material from Simon Sinek’s latest book, Leaders Eat Last, and his own examples of working within extraordinary teams, to explain how leaders can harness the natural drivers that exist in us all to create an environment that attracts the right people, keeps them loyal, and encourages them to work together to create remarkable results. Highlights:
-Why some teams are able to trust each other so deeply that they would literally put their lives on the line for each other.
-How leaders can harness the natural drivers that exist in us all to create an environment that attracts the right people, keeps them loyal, and encourages them to work together to create remarkable results.
-The key to creating a Circle of Safety in which people naturally thrive.
-How, when leaders can set the right conditions for their people – the right context – individuals will be instinctively drawn together to support one another and overcome the constant dangers that threaten our ability to thrive in today’s marketplace.
- Aircraft Emergency: Captaincy – and the Art of Followership
We often take for granted the professionalism of the flight crews who pilot the aircraft we fly in. But what actually happens on the flight deck during an emergency? What is the training that ensures a flight crew works effectively together to achieve the best possible outcome when often they will have only met an hour before take-off? Drawing on his experience flying thousands of people, including the British Prime Minister, around the world, Peter explains what it takes to get an aircraft down safely. He identifies the Leadership needed from the captain, together with the Followership required of the crew, before linking to how they can be used effectively in any organization to remove interference and accelerate performance.
- Harnessing the Power of Why: Enable the Extraordinary
Building on Simon Sinek’s concept of Why and The Golden Circle, Peter’s talk explains what it means to start with Why and then answers the question of what to do next – how to use the energy that is released. Developed over a diverse career, Peter has codified Five Key Principles for leadership and, using examples from his wide industry experience, Peter explains how these Key Principles can be applied in any organization to create an inspiring culture and sustainable high-performance organization. Highlights:
-An introduction to the Five Key Principles and how they can be applied to your sector or organization.
-How Leadership is about creating simplicity and how it starts with being clear on Why, as an organization, we do what we do.
-Why some organizations are more innovative, more profitable and command greater loyalty from customers and employees alike (and how you can too).
-How to shift the context of your organization so that what you do and how you do it take on a whole new perspective.